Printing is important for businesses in various industries, and investing in high-quality printing solutions can significantly impact a business’s success. These polished results can help a business to stand out from others in the market and gain a competitive edge.
In the competitive world of real estate, choosing the right printers and copiers can result in more polished pieces—which also allows businesses to maintain a positive reputation among existing and potential clients. Learn what makes printing worth the investment and which printers can deliver the best results for real estate firms.
Uses for Printers in Real Estate
Printers and copiers have various uses in the world of real estate. The following uses are the most common for real estate agencies, and investing in these solutions can positively impact the business’s success.
Marketing Materials
Marketing materials are a crucial part of real estate success, and high-quality printing ensures that pieces such as brochures, flyers, postcards, and business cards make a strong impression. Vibrant, high-resolution images and sharp text allow agents to showcase homes in their best light, attracting potential buyers more effectively.
Agents also rely on printed direct mail campaigns to reach new customers and establish credibility. A high-quality printer allows for in-house production, saving time and money while maintaining branding.
Legal Documents
Real estate transactions involve extensive paperwork that must be signed and shared among multiple parties. Contracts, lease agreements, disclosures, and closing documents need to be produced quickly and accurately to keep deals moving forward.
A reliable printer with security features like secure print release ensures that sensitive client information remains confidential while handling large volumes of documents efficiently. Having an in-office printer also reduces reliance on third-party printing services, speeding up the process for both agents and clients.
Signage and Displays
Real estate firms also need signage and displays to promote properties effectively. “For sale” and “open house” signs are important marketing tools, helping to capture the attention of potential buyers and direct traffic to available listings.
High-quality printers that support large-format printing allow firms to produce durable signs in-house. In addition to property signage, real estate offices use printed window displays, banners, and presentation boards for events and client meetings. Having a printer capable of handling these tasks ensures that marketing efforts remain consistent and visually appealing.
Top Printers for Real Estate Agencies
To achieve high-quality results, real estate agents need high-quality printers. Learn about the top models to consider for your business.
1. HP OfficeJet Pro 9135e All-in-One Wireless Printer
The HP OfficeJet Pro 9135e All-in-One Wireless Printer is an ideal choice for small real estate offices seeking affordability and efficiency from their printer. It delivers high-quality color printing, perfect for property flyers and brochures, while its wireless connectivity allows agents to print from anywhere. Plus, as an all-in-one device, it handles printing, scanning, copying, and faxing, making it a versatile office tool. It also features HP+ smart technology, which includes automatic ink ordering and cloud-based security to keep documents protected.
2. Xerox® VersaLink C7120 COLOR MFP Desktop
For mid-to-large-sized firms that handle higher print volumes, the Xerox VersaLink C7120 is a strong contender. With an efficient color printing speed of up to 20 pages per minute, this printer delivers a quick turnaround for property listings and contracts. Its touchscreen interface makes it incredibly user-friendly, while built-in security features protect sensitive client documents. Additionally, it offers mobile and cloud printing, allowing real estate professionals to print from anywhere for ultimate flexibility.
3. Kyocera ECOSYS MA4000cix
The Kyocera ECOSYS MA4000cix is an excellent choice for offices that prioritize cost efficiency and sustainability. This printer is designed with eco-friendly, long-life components that reduce waste and lower maintenance costs. It also delivers fast printing speeds of up to 42 pages per minute, keeping up with the demands of a busy real estate office. With high-capacity toner, agencies can minimize printing costs while ensuring they maintain excellent print quality. Its multifunction capabilities, including printing, copying, scanning, and faxing, make it a well-rounded choice for any real estate office.
4. HP Color LaserJet Enterprise MFP 5800f Printer
For large agencies in search of professional-grade printing, the HP Color LaserJet Enterprise MFP 5800f Printer is a top-tier option. It stands out from other options for its exceptional color accuracy, making it ideal for high-quality brochures, signage, and property photos. This printer is built with enterprise-level security features to protect sensitive legal documents and client information. It also provides a high-speed printing rate of up to 45 pages per minute, maintaining the necessary efficiency for a fast-paced office.
5. Konica Minolta bizhub C360i
The Konica Minolta bizhub C360i is the perfect solution for real estate offices that need high-volume printing with outstanding color output. It produces high-resolution prints, making property photos and marketing materials look vibrant and visually appealing. Advanced scanning features allow documents to be converted to digital files for easy sharing, which empowers real estate agents to streamline their workflows. The printer’s cloud connectivity simplifies remote access, while its user-friendly touchscreen makes operation simple for office staff.
Choose High-Quality Printers and Copiers for Real Estate
For all of your real estate agency’s print needs, investing in a high-quality printer can transform your operations. Looking for a reliable source of top-tier printers? Count on GoodSuite, a trusted provider of the highest quality products and critical business systems for over 25 years.
GoodSuite offers top-rated solutions, such as managed print and IT services, along with a complete inventory of reliable printers. Our team will work with you to help you find the perfect option for your business’s needs.
View our store online, or call us today to take a step towards your real estate agency’s perfect print solution!
